CommerceUp debuts in MENA
Mita Srinivasan
10X Technology

CommerceUp debuts in MENA

Company’s entry to regional market comes amid growing e-commerce sector where MENA’s e-commerce market volume in 2020 reportedly reached USD 41.5 billion

CommerceUp, a start-up service provider of cloud-based e-commerce platforms, has officially debuted in the MENA region to offer a next-generation end-to-end unified technology solution to this growing online business sector. The company’s entry comes at a time when the growth outlook on the region’s e-commerce industry remains upbeat. According to Digital Marketing Researches & Reports, the value of the regional ecommerce market rose to USD 41.5 billion in 2020.

With its technology, CommerceUp guarantees support for the three pillars of e-commerce, which are online storefront, post-checkout operations and customers and sales growth. It offers a single platform that is integrated with key tools that do away with plugin dependency. On its cost-effective platform, companies can build their websites, social media accounts and mobile applications without the need to form an in-house technical team, thus ensuring significant cost savings.

Piyush Pathak, Founder & CEO, CommerceUp, said: “We launched CommerceUp to address the unique technology needs of medium and large enterprises in the region. As a cloud-based, flexible and adaptable e-commerce platform, we understand the pain points being experienced by many brands today when scaling their businesses, dealing with costly plugins and being dependent on multiple companies. We want to deliver a solution to these problems. CommerceUp is the right partner for businesses. We not only provide consultation and guidance, but we also implement and execute the whole process.”

The company’s quick-to-launch technology is integrated as well with powerful features that allow marketing and promotion, easy management of inventory, customers and orders and access to third-party service providers such as payment and logistics partners.

The platform is best suited for businesses such as fashion and clothing, beauty and makeup, jewellery and ornaments, grocery and daily kitchen items, electronic appliances, perfume and fragrances, sports and exercise equipment, and online marketplace, among others.