Apps 360 to unlock unlimited potential for SMEs
Mokshita P.
10X Technology
Published:

Apps 360 to unlock unlimited potential for SMEs

Apps 360 caters to various industries such as healthcare and fitness, grocery, restaurants, e-commerce, and more. It enables businesses to engage customers on a deeper level by identifying customer profiles, preferences, and executing real-time personalized communications.

Etisalat by e&, in collaboration with Builder.ai, unveiled Apps 360, an innovative product designed to assist small and medium-sized businesses (SMBs) in building personalized mobile applications. This app-building solution harnesses cutting-edge technologies and is set to revolutionize SMBs' digital platforms, enhance brand value, and provide exceptional customer service.

Apps 360 offers an array of comprehensive solutions including end-to-end inventory management, product catalogue capabilities, secure payment options, user order tracking, and internal team management. Additionally, the platform provides an admin console with multiple roles, permission management, and account creation features, all backed by Builder Care and cloud-based support.

Recognizing the growing need for SMBs to establish a robust online presence, Apps 360 caters to various industries such as healthcare and fitness, grocery, restaurants, e-commerce, and more. It enables businesses to engage customers on a deeper level by identifying customer profiles, preferences, and executing real-time personalized communications.

Esam Mahmoud, Senior Vice President, SMB, etisalat by e& UAE, expressed the importance of digital platforms for SMBs, stating, "Today, SMBs require digital platforms like mobile apps to expand their customer base, digital presence, and service and transaction levels. Through Apps 360, we are able to provide SMBs with a simple, fast, and economical app-building solution to connect businesses with customers and help them grow in the digital age."

Varghese Cherian, Senior Vice President, Revenue, Builder.ai, highlighted the significance of digital transformation and expressed excitement about the partnership with etisalat by e&, saying, "We are excited to be partnering with etisalat by e& to empower organizations of all sizes across all industries and verticals by enabling them with their own tailor-made mobile apps."

The pricing for the app-building solution starts at AED 300 per month, inclusive of 100 users at a time. Interested businesses can easily subscribe to Apps 360 through the etisalat by e& website. All plans provide logo and branding downloads, app installation and maintenance, bug fixes, and regular app updates and maintenance on the web, Android, and iOS platforms. Apps 360 also incorporates value-added features for customer loyalty, rewarding new and returning customers, and automating self-support and frequently asked questions to enhance multiple customer touchpoints.

Etisalat by e& aims to empower SMBs in the UAE economy by delivering a user-friendly, cost-effective app-building solution that facilitates their growth and connectivity with customers in the digital era.