Zbooni launches new online marketplace for UAE brands
Zbooni, has expanded its c-commerce (connected commerce) offerings with the launch of cShop Market for UAE businesses. The new online marketplace is its first chat-to-shop marketplace that brings businesses and customers together in a live, interactive shopping forum, showcasing highly rated local brands.
For the initial launch phase Zbooni has onboarded 50 local companies across a variety of categories, making it the perfect place to find curated gifts for Eid al Fitr. Over the next 12 months, the platform will scale up, drawing from its community of over 5,000 UAE-based Zbooni merchants, and look to welcome an estimated 2 million visitors.
Ramy Assaf, CEO and co-founder of Zbooni, pointed out, “What's different from our app is that we're helping these brands get in front of relevant audiences. It's also different in that it's not just for e-commerce. Because it's 'chat to shop' many services and brands that provide bespoke items can list and connect with new customers.”
Customers can discover unique listings and then chat-to-shop directly with UAE businesses. Assaf added that cShop market connects the local community and offers a more human approach to commerce. “For shoppers today, their options are either to visit static online marketplaces, or go to a mall and shop in person. This is something new, that offers the best of both. Every business on the marketplace is a verified Zbooni merchant which helps ensure security and trust. When it comes to local fashion, food or fun gifts, there might be a hidden gem can be discovered on cShop Market.”
While the cShop Market has been rolled out to customers in the UAE initially, the business intends to introduce this to other selected GCC and North African countries over the course of the year.
cShop Market brings a concierge approach to online retail, so a customer can ask questions, request product customization and add personal touches for special occasions.
To give back to the local community and support gifting in Ramadan, Zbooni is offering two months of free listing on the cShop Market, for businesses that sign-up during April. Each business can take advantage of hassle-free onboarding to cShop Market, with a one-on-one account manager taking brands through the necessary steps to listing, receiving customers and generating orders in as little as 24 hours.
Businesses will have several benefits from being on Zbooni’s cShop Market, including exposure to more customers, the ability to interact via popular chat channels like WhatsApp and offer personalized sales in real-time.