Is This the Future of Payments for MENA SMEs?
Paymob, the leading financial services enabler in the MENA region, has announced an exciting new partnership with Woo, the open-source e-commerce platform. This collaboration marks a significant milestone for both companies, as Paymob becomes Woo’s first preferred partner to launch in the MENA region.
What does this mean for merchants? Essentially, Paymob’s payment solutions are now seamlessly embedded into the WooCommerce Marketplace, giving regional merchants easy access to a comprehensive suite of digital payment tools. Whether you’re a small business owner or a medium-sized enterprise, this partnership brings powerful new features that simplify your checkout experience and enhance your ability to scale.
The Power of Paymob's Checkout, Now in WooCommerce
The integration of Paymob Checkout into WooCommerce means merchants can now offer over 50 global and local payment methods, including popular options like Apple Pay, Google Pay, and region-specific alternatives. It’s also optimised for mobile, ensuring a secure and seamless experience for customers. With embedded 3D Secure and PCI compliance, businesses can rest easy knowing they are offering a top-tier, secure payment process.
Not only that, but the Paymob checkout experience includes fast payment processing, with next-day settlements for most payment methods and even instant settlements in select markets. This is a game-changer for businesses looking to maintain healthy cash flow. Added features like multi-currency support and retry options for failed transactions drive higher payment success rates and improve customer satisfaction overall.
A Smooth Onboarding Process for New Merchants
In a move designed to simplify e-commerce store setup, Paymob will soon be integrated directly into Woo’s onboarding process. For new merchants, this means a smoother and more efficient setup experience—so you can start accepting payments faster than ever.
With the e-commerce market in the MENA region projected to grow to USD 50 billion by 2025, driven by rising smartphone penetration and a young population, there’s never been a better time for SMEs to embrace digital tools. Yet, many still face challenges in accessing the right solutions to help them grow. This is where the Paymob-Woo partnership steps in, creating new opportunities for small and medium enterprises to scale without the hassle.
Omar El Gammal, EVP of Global Business Development at Paymob, summed it up best: “Our partnership with WooCommerce is a major step forward in our mission to enable regional SMEs with transformative digital tools. By embedding Paymob into WooCommerce’s ecosystem, we are creating a future where e-commerce growth is seamless and accessible to all.”
Forging Strategic Alliances for the Future
The partnership also reflects Woo’s confidence in Paymob as a trusted provider of payment solutions tailored to regional needs. Web Griebel, GM of Payments at Woo, shared his excitement: “We’re excited about strengthening our partnership with Paymob to offer merchants in MENA a streamlined solution that helps them securely scale their businesses.”
Karl Stjernstrom, VP of Global Alliances at Paymob, added: “This integration with Woo reflects our focus on forging strategic alliances that drive innovation and unlock new growth opportunities for Paymob merchants in the MENA region and beyond.”
Paymob, which launched in 2015, now serves 390,000 merchants across the region through its gateway, POS terminals, and Paymob app. As Woo’s first preferred partner in MENA, this collaboration cements Paymob’s position as a key player in the region’s digital commerce ecosystem.
For merchants in the MENA region looking to enhance their e-commerce operations, the Paymob-Woo partnership presents a promising path forward. It’s clear that this strategic alliance is poised to fuel the next wave of growth for SMEs, making it easier than ever to embrace the future of digital payments.
