Is Eco-Luxury the Future of UAE Travel?
Mokshita P.
10x Industry

Is Eco-Luxury the Future of UAE Travel?

This collaboration offers premium, fully electric limousine services, significantly reducing CO2 emissions and supporting the UAE's Green Mobility Strategy 2030.

Al Rostamani Travels has just announced an exciting new partnership with BluSmart, the UAE’s first fully electric premium limousine service. This collaboration is a big step forward in eco-friendly travel solutions in the region.

Guided by Al Rostamani Group’s core values of Commitment, Care, and Vision, this partnership aims to revolutionise sustainable travel. BluSmart offers a luxurious chauffeur-driven service with its Audi e-tron fleet, which not only provides a premium travel experience but also significantly reduces CO2 emissions, helping to create a cleaner environment.

Together, Al Rostamani Travels and BluSmart will offer a range of sustainable travel services, including airport transfers, city tours, and intracity travel. This initiative supports the UAE's Green Mobility Strategy 2030, which aims to reduce reliance on fossil fuels and enhance energy security. BluSmart's premium fleet will play a crucial role in helping Al Rostamani Travels achieve its environmental goals, demonstrating their commitment to sustainability and reducing carbon emissions in the travel industry.

Bimal Jain, the General Manager of Al Rostamani Travels, highlighted the significance of this partnership. He said, "Partnering with BluSmart, we’re the first travel company in the UAE and the region to offer such eco-friendly travel solutions. Our clients now have an option that aligns with our commitment to environmental stewardship. This collaboration sets a new standard for sustainable travel combined with premium services."

Sreejith Hrishikesh, VP – Business and Country Head - UAE for BluSmart, added, "This is the first of many such travel collaborations we plan to have in the region. Our goal is to provide convenient, reliable, and environmentally conscious transportation options while contributing to the UAE’s vision of building smart, sustainable cities."

In essence, Al Rostamani Travels and BluSmart are paving the way for green mobility in the UAE, supporting the country's vision for a sustainable future.