ATM 2024: Unveiling Tomorrow's Hospitality Trends Today!
Mokshita P.
10x Industry

ATM 2024: Unveiling Tomorrow's Hospitality Trends Today!

Dubai Leads Surge with 150,000 Hotel Rooms; European Brands Eye Middle East Market; Innovation Takes Center Stage at Event.

Recent data from research companies like Deloitte and STR paints a really optimistic picture for the hospitality industry in the GCC region. They're seeing consistent growth, and governments in the area are really prioritising tourism, which is boosting the industry.

One big event coming up, the Arabian Travel Market (ATM), happening from May 6th to 9th at the Dubai World Trade Centre, is expected to be a huge gathering for everyone involved in hospitality.

Dubai especially is standing out. It's leading the pack with a super positive outlook for 2024. Did you know that Dubai now has more hotel rooms than major cities like London, New York City, and Bangkok? As of now, they've got over 150,000 rooms available. Plus, last year, Dubai welcomed a whopping 17.15 million overnight visitors!

But it's not just Dubai making waves. Riyadh is also seeing some serious growth in hotel supply, with a huge increase in the number of rooms available. And Doha has doubled its hotel inventory over the past decade.

The buzz around ATM 2024 is real. There's been a 21 percent increase in exhibition space dedicated to hotel brands this year, which shows how much interest and demand there is in the industry. Some big names like Four Seasons Hotels, Rosewood Hotels and Resorts, and the Shangri-La Group will be there, among many others.

European hotel brands like Ethno Belek in Turkey and Buff Medical Resort in Germany will be making their debut at ATM this year. It's a sign of growing interest from Europe in tapping into the Middle East tourism market.

During ATM 2024, there will be a bunch of sessions and discussions led by industry leaders, covering everything from investment frameworks to upcoming trends in hospitality. It's a great opportunity to learn and network.

Oh, and the theme of ATM 2024 is "Empowering Innovation: Transforming Travel Through Entrepreneurship." They're really focusing on how innovation in the travel and tourism space can boost the sector's contribution to the global economy.

So, it's shaping up to be a pretty exciting event, with lots of insights and opportunities for everyone involved in the hospitality industry.